Birnbaum Associates offers workshops on the various aspects of strategic thinking and strategy development and implementation. Specific workshops include:

Strategic Planning

Strategy Implementation

Thinking and Managing Strategically

Building Knowledge in Your Organization

Reinventing the Strategic Planning Process

We will conduct the workshop at your convenience:

• In your own company's conference room

• Or in a nearby hotel

• On a day convenient to you and your management team

By attending The Strategic Planning Workshop™, your management team will benefit from first-hand planning experience. They’ll work as members of a planning team developing a “mini” strategic plan for an actual case. Your managers will learn to:

• How best to prepare for their strategy sessions - who’s involved? What information will you need? How to develop your planning session agenda.

• How to conduct the strategy sessions for maximum productivity, maximum participation, and maximum creativity.

• How to follow up after the strategy sessions… to assure implementation of the resultant strategies.

Who should attend?

The members of your strategic planning team… top-level managers responsible for business strategy: CEO, president, vice-presidents, directors, division managers, marketing executives, financial executives, and other high-level functional managers.

Key topics:

• The four approaches to developing your strategic plan - advantages and disadvantages of each.

• Preparing for planning - what to be sure to do; and what NOT to do.

• Your key success factors - discovering which specific activities matter most in your organization.

• Situation Analysis - two valuable tools for staying focused… for keeping your lists of strengths, weaknesses, opportunities and threats short and to the point.

• How to set objectives - balancing the short and long term.

• The two critical questions your planning team must answer at the end of their strategic planning sessions.

• How to implement your strategic plan - action plans, link to the budget, the review process, the absolutely best way to hold managers accountable for strategy implementation.

Participants in the workshop will receive…

• The workshop notebook.

• The case study and case worksheets.

• A set of pre-planning survey forms - an invaluable aid in preparing for your planning sessions.

• An Autographed copy of Bill Birnbaum's book, "Strategic Thinking: A Four Piece Puzzle."

Your Workshop Leader

Bill Birnbaum, CMC, President of Birnbaum Associates, Business Strategy Consultants of Costa Mesa, California.

Your Next Step

To discuss your specific requirements for speaking or workshop topics, please email Bill Birnbaum at Bill@BirnbaumAssociates.com. Or call him at (949) 500-0715.